July 29, 2020 | 8:00 - 9:30 AM PST
Public cloud has served as a catalyst to nearly every successful enterprise. It brought into being a plethora of startups. It deserves a lot of credit. As many thriving businesses have learned, the initial comfort public data centers offer tends to dissipate, giving way to bill shock. This is ever more challenging when the scale of data businesses need to store and monetize keep increasing. Businesses incur storage costs every second of every day for not just new data but all past data stored. It is imperative to get better control of the cost dynamics of storing data at scale. Let us share our perspectives and best practices.