The Next Wave of Event Trends for the Financial Services Industry, A Panel Discussion

June 21, 2022 | 11:00 AM CDT

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The Next Wave of Event Trends for the Financial Services Industry, A Panel Discussion

In this disrupted landscape of in-person and virtual events, marketers in the financial services industry have uncovered even more options and opportunities to drive depth and breadth of engagement, leading to better brand awareness, lead generation, retention, and loyalty. But how do you remain agile in the face of so much uncertainty?

In this interactive panel discussion, you'll hear from fellow marketing leaders in the financial services industry on how they are rethinking their events strategy to accommodate for all event formats while constantly navigating changing guidelines for on-site safety, privacy, and data security.

Takeaways:

  • Assess the strategies financial services organizations are using to measure and track event engagement, and ultimately attribution.
  • Consider the benefits of different event types and formats, virtual and in-person, and where hybrid events fit in the new mix.
  • Discuss measuring and benchmarking ROI for third-party events your organization attends.
  • Explore which events will likely be the first to return to in-person and evaluate what that means for the rest of the events in your program.

Become a VIP attendee for the The Next Wave of Event Trends for the Financial Services Industry, A Panel Discussion Digital Boardroom and move your organization forward on current goals. If you are interested in attending the digital event, fill out the form below and a CDM Media representative will contact you with more information.

If you would like to speak directly with someone about the event, contact marketing@cdmmedia.com or +1 312.374.0805.

 
 

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